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BigTree108

Adtech and martech software development services

Advertising and marketing technology development for ad networks, agencies, publishers, retailers and marketing teams: programmatic advertising with OpenRTB, customer data platforms, marketing automation, attribution and analytics, consent management, and email and messaging platforms, with dedicated adtech developers for your team or a product delivered end to end.

What we build for advertising and marketing

  • Programmatic advertising

    Bidders and ad servers that speak OpenRTB, DSP and SSP integrations, and campaign tools that manage spend across Google, Meta, TikTok and Amazon through their APIs.

  • Customer data platforms

    Customer profiles from web, app, CRM and store data, identity resolution, segments and activation to ad and email platforms, on Segment, RudderStack or a warehouse-native stack.

  • Marketing automation

    Journeys in HubSpot, Salesforce Marketing Cloud, Braze or Klaviyo, with custom integrations and the data they need.

  • Attribution and analytics

    Server-side tracking, conversion APIs, marketing mix and multi-touch attribution models, and dashboards that tie spend to revenue.

  • Consent and privacy

    Consent management under GDPR and the IAB Transparency and Consent Framework, Google Consent Mode, and data flows that respect each person’s choices.

  • Email and messaging platforms

    High-volume email, SMS and push sending with deliverability monitoring, templates and analytics.

Hire adtech developers

  • Dedicated adtech developers

    Adtech developers who join your team full time, work in your tools and process, and report to your lead. You interview them; we carry the Ukrainian contract, payroll, invoicing and leave.

  • Adtech and martech development projects

    A defined piece of adtech and martech development with a scope, a fixed plan and a named lead on our side who owns the result and reports progress in your channels.

  • Ongoing adtech and martech development

    Adtech and martech development as a continuing service: the same people every month, a backlog you prioritise, and hours you can see in our portal and on the invoice.

The dedicated team page explains how specialists join your team, and the outsourcing page covers project delivery, take-overs and how we charge.

Who works on your adtech and martech development

  • Backend engineers

    High-throughput services in Go, Java, Kotlin or C#

  • Data engineers

    Event pipelines, identity resolution and warehouses

  • Integration engineers

    Ad platform, CRM and marketing tool APIs

  • Front-end engineers

    Campaign dashboards and tools

  • QA engineers

    Tracking, data quality and load tests

Fast, measurable and respectful of consent

Ad systems answer in milliseconds and process billions of events, so bidders are load-tested against real traffic shapes, pipelines are monitored for delays and lost data, and every figure on a dashboard can be traced to the events behind it.

Personal data is collected only with consent, kept to what each use needs and deleted on request, and consent signals travel with the data to every platform that receives it.

Other industries we build for

Industries overview

Questions about adtech and martech development

Can you connect our tools to ad platforms’ conversion APIs?

Yes. Server-side conversions go to Meta, Google, TikTok and others with consent checked and identifiers hashed, which keeps measurement working as browsers block more third-party tracking.

Do you build on a customer data platform or in the warehouse?

Either. We build on Segment, RudderStack, mParticle or Braze, or keep customer data in Snowflake, BigQuery or Databricks and activate it from there.

How quickly can adtech developers start?

When the right adtech developer is available, the start is gated only by your interview and the NDA and IP assignment. Otherwise we run a search, which typically produces candidate profiles within two to three weeks, and nobody starts until you have said yes.

How do we hire adtech developers through BigTree108?

Tell us the work, the seniority and the hours you need. We propose one or two people with their profiles, you interview them the way you would interview your own hire, and you sign one agreement with BIG TREE 108 LLC and receive one invoice a month.

Who owns the work they produce?

You do. Every specialist has a signed contract with BigTree108 that assigns all work product to the company, and our agreement with you assigns it onward. Code, designs and documents are delivered into your own repositories and tools, not kept where only we can change them.

Building advertising or marketing technology?

Tell us the product, the platforms it connects to and the work. You get an answer within one business day: candidate profiles or a plan for the work.

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